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Product 03

Pennybags BI

The warehouse under your marketing. Pennybags BI collects the data from every active campaign and session across your marketing tools, joins it into one model, and turns spend, exposure, and results into a single clear picture.

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The warehouse, live

Every tool in, one truth out

Your marketing tools stream in on the left, the warehouse joins everything in the middle, and one picture of the campaign comes out the other side.

How it works

From raw events to marketing terms

01

Collect

Connectors sync every active campaign and session from the tools you already run, on a schedule you set.

02

Join

Identity and campaign keys link ad spend to sessions and results across platforms, so nothing is counted twice or lost.

03

Model

Clean tables translate raw events into the language of marketing: expenses, exposure, conversions, return.

04

Reveal

One dashboard shows every running campaign, what it costs, what it reaches, and what it returns.

What you get

The whole board on one screen

Every tool, one warehouse Connectors pull campaigns, sessions, and spend from your ad platforms, analytics, CRM, email, and social tools into a single store.
Joined, not just collected Campaign keys and identities stitch sessions to spend across tools, so the numbers finally agree with each other.
Expenses and exposure, side by side Cost, impressions, reach, and frequency in one view: per campaign, per channel, per market.
BI-grade answers Dashboards and scheduled reports on ROAS, CPA, and pacing, ready before the Monday meeting.

One picture. Every campaign.

One conversation is enough to see whether we fit.

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